Meet Paul from Popcorn GTM...Who Was Able To Orchestrate Marketing Programs That Generated A Stunning $100 Million+ In Program-Attributed Revenue.
- About Paul
Before co-founding Popcorn GTM, Paul Molinari was Head of Marketing at CrunchTime from 2013 to 2021.
For a quarter-century, Paul has been a creative pulse behind some of the world's most esteemed brands—Thomson, Tweeter, Digitas, General Motors, AstraZeneca, CrunchTime, and Immuta. It’s not just the diversity of industries—ranging from data security and hospitality to automotive and consumer retail—that sets him apart, but the impact he’s had. From launching GM's critically acclaimed online Owner Center and embedding AstraZeneca Rx sample ordering for doctors across the internet to lighting up the entire Las Vegas Strip with an intense brand campaign launch for Immuta, he's orchestrated marketing programs that generated a stunning $100 million+ in program-attributed revenue.
Paul completed his undergraduate studies in upstate New York at Marist College before going on to earn his MBA from Northeastern University in Boston. - What unique problem does your company solve for restaurants?
Rev-Ops Services: Revenue growth is the lifeblood of any ambitious restaurant technology company. With our sales revenue services, we infuse your sales strategy with seasoned leadership and a performance-driven mindset.
Our focus is on fine-tuning your sales processes, aligning marketing and sales for seamless CRM execution, and identifying revenue opportunities that accelerate business performance. From prospecting to closing deals, our tribal approach to selling ensures that your revenue goals are not just met, but exceeded.
Marketing & Creative Services: Whether you're launching a new product or looking to reposition your brand, an experienced marketer provides the strategic prowess you need without the full-time executive commitment.
We'll dive deep into your business, crafting bespoke go-to-market strategies and tactics that resonate with your audience, enhance your brand awareness, and drive demand. With access to a boat-load of in-house and partner talent, your creative options are deep and wide. - Why did your company join RTN?
RTN is the premier network for restaurant technology professionals. We value the community and its commitment to servicing restaurants to deliver hospitality excellence through technology solutions.
- What’s your favorite personal pastime
Boston Celtics basketball and hanging banner 18 ASAP.
- What three words would you use to describe what’s happening in the restaurant industry right now?
Anxious, Competitive, Hopeful
- What’s your most-used restaurant app and why?
DUNKIN' - because I like my medium hot coffee with 3 Cream and 2 Splenda.
- Restauranteur you most admire and why?
Geoff Alexander of Wow Bao, because he sees the forest through the trees
- What technology are you most excited about for the future of restaurants and why?
There's a range of technologies I'm excited about. I think there's a massive opportunity for brands to reinvent their loyalty programs using web3 blockchain technologies. I think there's hope for finding the right balance between price and customer satisfaction using modern revenue management and dynamic pricing technologies. I'm also quite bullish on the prospect for certain brands to break through and do more in the CPG and even lifestyle apparel space. Naturally robotics and automation are always interesting, but ultimately winners will be using tech to deliver hospitality excellence
- Where is your HQ Located?
Tampa, FL