RTN is proud to release a new, critical specification for the restaurant industry. Join us as we announce the Restaurant Customer Record Data Specification, created to alleviate complications related to:

• Collecting fragmented, non-uniform customer profiles
• Managing customer data via disparate systems
• Maintaining integrity when collecting and handling customer data 
• Owning the customer, cultivating loyal fans, understanding customer behavior, sparking repeat business

This work is the result of many months of RTN members collaborating to standardize the structure and communication of customer profiles, enabling restaurants to create a competitive advantage with the customer data they own.