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Michael Beck Hero

Meet Michael from Popcorn GTM....A Luminary In Sales And Business Strategy

CRO & Co-Founder
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  • About Michael

    Michael Beck's distinguished 30-year career as a broker for iconic brands is marked by his unwavering commitment to sales mastery, team building, and strategic innovation, which are the cornerstones of his remarkable success. A proven enterprise sales expert and strategic planner, he has significantly impacted diverse industries, achieving over $25 million in Annual Recurring Revenue and $200 million in Customer Lifetime Value through a consultative, enterprise-centric sales approach. His service in the US Army profoundly shaped his values, fostering a deep sense of community involvement, evident in his contributions to organizations like "All Heroes Wear Masks" and "Soup Kitchen, Inc." Michael's academic credentials, including a BA from the University of Maryland and a culinary arts degree from Le Cordon Bleu, along with continuous learning through renowned sales methodologies, underscore his dedication to excellence and growth in business development. His journey reflects a relentless pursuit of learning, adaptation, and leadership, making him a luminary in sales and business strategy.

  • What unique problem does your company solve for restaurants?

    We are a consultancy that helps Restaurant Tech Companies stand out among the masses vying for the same set of eyes.

    Sales Infrastructure, Sales Ops, Revenue Creation, Sales Strategy, Team Enhancement, CRM Optimization, Territory Planning and Execution. We are a one-stop shop for organizations looking to sell professionally, at velocity, and scale.

    For Marketing, we offer complete agency services, Branding, Message Mapping, ICP Dev, Trade Show Strategy & Execution, Website Design, Content Creation, Full Creative Services, and much more.

  • Why did your company join RTN?

    Community, BiZ Dev and & Networking Opportunities

  • What’s your favorite personal pastime?

    I'm an avid collector of Pop Culture Artifacts, specifically statues of Marvel Icons. I love to fish, game, write, and spend time on the water with my fam

  • What three words would you use to describe what’s happening in the restaurant industry right now?

    Consolidation, SaaS Fatigue, Drowning in Data

  • What’s your most-used restaurant app and why?

    Uber Eats 1 time a week. Convenience.

  • Restauranteur you most admire and why?

    Geoff Alexander. Just an awesome guy, completely original, authentic and a visionary with the chops to execute on his big ideas.

  • What technology are you most excited about for the future of restaurants and why?

    Personal devices as your mobile POS at ANY restaurant you visit. Track my transactions, no line, no one standing behind me. No cashier asking "How much would you like to tip me today?" Yes, that's a thing now.

    This would be massive in so many ways.

  • Where is your HQ Located?

    Tampa, FL

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